Christeen Era is the founder and CEO of Core Growth Strategies, co-founder of Green Profit Academy, and author of Profit First for Lawn Care and Landscaping Businesses. She is a certified Mastery Level Profit First Professional, Pumpkin Plan Strategist, Fix This Next Advisor, and QuickBooks Pro Advisor.
With more than twenty years of experience in accounting and business consulting, Christeen is passionate about helping lawn care, landscaping & trade services companies flourish and grow, in good times and in bad. She understands that entrepreneurs start their businesses with the goal of living the life of their dreams, and her mission is to help them do exactly that. Her mantra is “You are your company’s best employee. Pay yourself well and pay yourself first.”
When Christeen speaks, her knowledge and in-depth understanding of the trade services industry is evident. She instills confidence in her listeners and inspires them to take action to drive their businesses into greater profitability and move their goals from visualization to reality.