Start YourProfit First Instant Assessment Get your roadmap to building a profitable business You Are Here Let's Map Out where You're Going by starting with where you are now - start your Instant Assessment here. 1Gather Your Numbers2Enter Revenue & Profit3Enter Profit First Expense Categories Before we get started, here's what you'll need. Your P&L for the last full year of business. The tax returns for each owner for your last full year of business' tax period. Your end-of-year balance sheet for your last full year of business.Name(Required) First Last Email(Required) Company Name(Required) Number of employees(Required)Number of years in business(Required)Industry(Required) Lawn Care and Landscaping General Construction Construction Trade Custom Construction Other I have my numbers(Required) I'm ready to start my assessment Total Revenue(Required)This should be your total annual revenue for your last full year.Materials and Subcontractors Expense(Required)This should be your total expenses for materials and subcontractors for your last full year. Do NOT include any prepaid materials.HiddenMaterials and Subcontractors %HiddenMaterials and Subs Target $HiddenMaterials and Subs DifferenceHiddenMaterials and Subs Target $250 - $1MHiddenMaterials and Subs Difference $250 - $1MHiddenMaterials and Subs Target $1M - $2.5MHiddenMaterials and Subs Difference $1M - $2.5MHiddenMaterials and Subs Target $2.5M - $5MHiddenMaterials and Subs Difference $2.5M - $5MHiddenMaterials and Subs Target $5M - $10MHiddenMaterials and Subs Difference $5M - $10MReal RevenueThis is a simple calculation of your total revenue minus your materials and subcontractor expenses. It's calculated for you!Net Profit(Required)You'll find this number on your P&L from your last full year.HiddenNet Profit Current PercentageHiddenNet Profit PF Target $HiddenNet Profit DifferenceHiddenNet Profit PF Target $250 - $500HiddenNet Profit Difference $250 - $500HiddenNet Profit PF Target $500 - $1MHiddenNet Profit Difference $500 - $1MHiddenNet Profit PF Target $1M - $5MHiddenNet Profit Difference $1M - $5MHiddenNet Profit PF Target $5M - $10MHiddenNet Profit Difference $5M - $10MHiddenNet Profit PF Target $10M+HiddenNet Profit Difference $10M+ Owner's Compensation(Required)This should include any amount you've paid to any owner in the last full year. That includes payroll, distributions, and benefits (including use of a company vehicle and paid auto insurance).HiddenOwner's Comp %HiddenOwner's Comp PF Target $HiddenOwner's Comp DifferenceHiddenOwner's Comp PF Target $200 - $500HiddenOwner's Comp Difference $250 - $500HiddenOwner's Comp PF Target $500 - $1MHiddenOwner's Comp Difference $500 - $1MHiddenOwner's Comp PF Target $1M - $5MHiddenOwner's Comp Difference $1M - $5MHiddenOwner's Comp PF Target $5M - $10MHiddenOwner's Comp Difference $5M - $10MHiddenOwner's Comp PF Target $10M - $50MHiddenOwner's Comp Difference $10M - $50MTaxes(Required)HiddenTaxes %HiddenTaxes PF Target $HiddenTaxes Comp DifferenceOperating Expenses(Required)This should include all operating expenses, including fixed costs, incurred in the last full year. This could include rent, utilities, office supplies, professional fees, advertising, etc. HiddenOp Ex %HiddenOp Ex PF Target $HiddenOp Ex DifferenceHiddenOp Ex PF Target $250 - $500HiddenOp Ex Difference $250 - $500HiddenOp Ex PF Target $500 - $1MHiddenOp Ex Difference $500 - $1MHiddenOp Ex PF Target $1M - $50MHiddenOp Ex Difference $1M - $50MCheck Your MathYour Net Profit + Owner's Comp + Taxes + Operating Expenses MUST equal your REAL REVENUE. If this field is $0, that means you entered your information correctly! If this field is anything other than $0, your numbers will not calculate correctly, and you need to correct one of your numbers entered above.HiddenConfirmation URL HiddenConfirmation URL $250 - $500 HiddenConfirmation URL $500 - $1M HiddenConfirmation URL $1M - $2.5M HiddenConfirmation URL $2.5M - $5M HiddenConfirmation URL $5M - $10M HiddenConfirmation URL $10M+ CommentsThis field is for validation purposes and should be left unchanged. MIKE MICHALOWICZ Author, Profit First